FanDuel Group joins forces with Jon Rothstein

FanDuel Group has entered a multi-year partnership with college basketball insider Jon Rothstein

FanDuel Group has entered a multi-year partnership with college basketball game insider Jon Rothstein.

The Flutter Entertainment-owned make has get the scoop sports betting partner of Rothstein as it looks to salary increase its digital profile.

Rothstein testament make unique content for his social channels, where he testament discuss betting alongside his usual college hoops coverage.

The 38-year-old legion of podcast College Hoops Today will also lineament as a haunt contributor on FanDuel’s digital shows and indite articles for its various publications.

Rothstein commented: “I couldn’t live more excited to partner with FanDuel. The digital media infinite has drastically changed in the finally pentad years, and I’ve been searching for the correct opportunity to get all of my mental object to ane shoes — this is that opportunity.

“College basketball game fans get an insatiable want for content, and I appear send on to partnering with FanDuel to devote them the topper mental object that they put up invite for each one and every day.”

Their partnership grants FanDuel approach to Rothstein’s name, semblance and popular taglines, including “we slumber inwards May.”

Together, they will purportedly get together on “fun, custom experiences for college basketball game fans” which will follow usable in FanDuel’s sportsbook app.

Rothstein is the operator’s latest addition to its roster of sports personalities, connexion the likes of psychoanalyst Pat McAfee, pro linksman Hashemite Kingdom of Jordan Spieth and NBA legend Charles Stuart Barkley.

“Jon is an emerging talent with a passionate following, and we’re looking forwards to working with him as we land together sports betting and college basketball,” added Mike Raffensperger, FanDuel’s Chief Marketing Officer.

“We’ll piece of work unitedly to customise the betting and hoops experience, taking things to the next level off for college hoops fans.”

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