August 5, 2022 · News

FanDuel in sportsbook branding agreement with Boyd Gaming

Flutter-owned sportsbook operator FanDuel Group has signed an agreement with Boyd Gaming, through which FanDuel will officially brand the Fremont Hotel Casino sportsbook
FanDuel in sportsbook branding agreement with Boyd Gaming

Flutter-owned sportsbook operator FanDuel Group has signed an concord with Boyd Gaming, through and through which FanDuel will officially firebrand the John C. Fremont Hotel Casino sportsbook.

As per the terms of the deal, the sportsbook will follow rebranded as a FanDuel sportsbook and testament put up betting odds from the operator. Boyd will go on to deal the book’s betting operations.

Gaming and hospitality companionship Boyd, which owns 5% of FanDuel, operates sports betting at its 10 Las Vegas cassino locations through and through its retail and wandering sports wagering division, Boyd Sports.

The deuce companies have got an existing agreement, with FanDuel countersink to run retail and peregrine sports betting inwards Boyd casinos, in eight of the company’s nine licensed states by too soon next year.

Speaking to The Nevada Independent, Boyd VP of Corporate Communications David Strow said: “We believe the FanDuel Sportsbook would live a outstanding gain to the John Charles Fremont and the downtown area.

“We look send on to sharing to a greater extent inside information following the receipt of required regulatory approvals.”

FanDuel does non currently make favorable reception to launch its possess sports betting app inwards Nevada. However, this could follow inward the future, expected to be on the Silver State Gaming Control Board’s August agenda.

FanDuel operated day-by-day fantasize sports contests in Nevada until Oct 2015, when the country set that day-after-day fantasy was a descriptor of sports betting, putting an finish to FanDuel’s operations inward the absence of the required licence.

FanDuel currently operates sports betting inwards 15 of 30 regulated states, including Iowa, Michigan, Pennsylvania and New York.

Recently, FanDuel named Saint Andrew Sneyd as its unexampled Marketing EVP, as the accompany looked to optimise marketing functions across its portfolio of brands.

In his new role, Sneyd will manage marketing in FanDuel’s sports betting, day-after-day phantasy sports, casino, advance-deposit wagering, retail and free-to-play businesses.

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