FDJ acquires L Addition to further consolidate new services activity

Française des Jeux (FDJ) has announced the acquisition of L’Addition in a bid to strengthen its retail services arm

Française des Jeux (FDJ) has proclaimed the acquisition of L’Addition inward a bidding to fortify its retail services arm.

The latter accompany is based inward France, with 70 employees located in Paris and Bordeaux, and offers management, tip of sale and payment solutions to cafes, hotels and restaurants (CHR).

Since it was founded inward 2012, L’Addition has cultivated a positively charged report inwards the Daniel Chester French CHR space, hence the determination past FDJ to gain the company.

“L’Addition has naturalized itself as one of the bench mark players inwards France inwards the CHR network and is now nowadays with 10,000 merchants,” wrote FDJ.

The operator further praised L’Addition, adding: “Its success is based on its comprehensive and scalable management services platform, its innovation strategy, its propinquity to merchant users and its power to continuously untroubled the surgical operation of a repoint of sale without red of data.”

By acquiring L’Addition, alongside Aleda before this month, FDJ intends to farther consolidate its young “Payment and Services” byplay and so diversify the group.

Ultimately, the operator has designs on becoming “the leading local accumulation and payment network in France” and FDJ believes that such acquisitions will keep this and similar ambitions.

It stated: “They reenforce the group’s objective of decent the preferred partner of local retailers inwards the operating(a) management and development of their points of sale.”

In other FDJ news, the manipulator late published its financial results for H1. Led by a top-line revenue increment of 12%, these were for the most part positive and shine the group’s on-going retrieval from Covid-19.

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