December 14, 2021 · Gaming Business Mergers and Acquisitions

Hard Rock Arrives On Las Vegas Strip in $1.07B Mirage Purchase

Hard John Rock International is doling come out $1.075 one million million for the operating rights to the Mirage, making it the for the first time tribal operator on the Las Vegas Strip.

MGM Resorts International (NYSE:MGM) confirmed shoemaker's last month it was inwards the process of selling the gaming rights to the venue. It acquired the holding inward 2000 as division of a broader $4.4 billion dealings that included Bellagio, Treasure Island, several other NV properties, and casinos inward Australia, Detroit, and Mississippi.

The tangible acres assets of the Mirage are owned past MGM Growth Properties (NYSE:MGP), which is being acquired by VICI Properties (NYSE:VICI). Hard Rock, the gaming build up of the Seminole Tribe, “will get into into a long-term letting arrangement with VICI Properties Inc. for the tangible demesne property of The Mirage,” according to a statement.

Financial terms of that system weren’t disclosed. But MGM was paying $90 meg inward yearbook rip on the Mirage.

Hard John Rock Adds to Las Vegas Tribal Vibe

Hard John Rock has long been attached to rumors involving Las Vegas Strip assets, and the keep company hasn’t shied outside from that speculation.

Prior to 2020, Hard John Rock International had no previous involvement with the Hard Rock Hotel & Casino in Las Vegas. HRI purchased the licensing and naming rights for Hard John Rock Hotel & Casino Las Vegas inwards May 2020 and vowed to get the iconic brandmark to the Las Vegas Strip when the right on opportunity presented itself,” the manipulator said in a statement.

Hard Rock’s Las Vegas ledger entry increases the presence of tribal operators in the largest domestic gambling casino center. Mohegan Gaming & Entertainment runs the gaming operations at Virgin Hotels Las Vegas, and earliest this year, Red River John Rock Resorts, Inc. (NASDAQ:RRR) sold the Palms Casino Resort to the San Manuel Band of Mission Indians of Golden State for $650 million.

Neither the Palms nor Virgin are on the Strip, indicating Hard Rock is whacking rivals to the to the highest degree worthy stint of gaming assets inwards the US. Hard Rock confirmed it testament establish a guitar-shaped hotel at the Mirage property, and that the locale testament live renamed Hard John Rock Las Vegas.

MGM is retaining rights to the Mirage name, licensing it to Hard Rock for trinity years up to the official figure change. That accord is royalty-free.

Coup for MGM, Too

The transaction is a electropositive for MGM, too, as it adds to the company’s burgeoning hard currency stockpile and exceeds some analysts’ estimates inwards terms of price. Previously, in that respect was sell-side gibber that merchandising the Mirage gaming rights would outcome inward proceeds of $500 billion to $600 million. But after taxes and fees, MGM estimates it testament readable $815 million.

The price for the Mirage operating rights was below the $2.25 1000000000 Apollo Global Management paid for the Ventian and Sands Convention rights before this year. In September, MGM shelled out $1.6 billion to gain Cosmopolitan’s operating rights from Blackstone (NYSE:BX).

In 2019, Mirage generated earnings before interest, taxes, depreciation, amortization, and restructuring or lease costs (EBITDAR) of $154 million, according to MGM.

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